How biased is TV news?

We know that the press in Britain is heavily biased in favour of the Conservative Party. But what about television news? A team at Cardiff University monitored coverage of the first week of official campaigning on the main BBC, ITV, Channels 4 and 5 and Sky News programmes.

The airtime devoted to party spokespeople broke down as follows …

On this measure, it seems that the TV news, from which the majority of voters are brainwashed get their information has an inbuilt bias in favour of the Tories. In relation to their current polling figures Labour did not receive its fair share. Neither did Ukip and the Greens. On the other hand the SNP and Plaid did very well (unlike their Cornish equivalent MK), receiving over four times their polling share. The other clear TV winner was the Lib Dems. Although only polling slightly above the Greens they got seven times more coverage and their share of airtime was over twice as generous as it should be, based on levels of support.

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2 thoughts on “How biased is TV news?

  1. Also looking at the way in which people are treated on TV we see Cameron generally treated with respect whilst Ed Miliband is generally treated like like the unpopular kid at school who is scapegoated for various things because he is different.

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